You have something most business owners never get: a clear message.
The question is what you’ll do with it now.
Most people intend to update their website, sharpen their offer, build out their content… and then real life takes over.
The work that felt urgent at the workshop becomes: "I'll get to that next month." This cohort is built to close that gap.
Think of it as a guided work session, six weeks in a row, where you show up and actually make progress on the parts of your marketing that keep getting pushed.
Each week you'll focus on one area.
- Your message
- Your website
- Your offer
- Your content
- Your workflow
- Your next steps
And you won’t be doing it alone. You’ll be working in a small group, getting feedback, and making real progress every time we meet.
What you'll walk away with
By the end of 6 weeks, you’ll have:
- A refined, applied brand message
- Clear homepage direction (headline + structure)
- Stronger, more compelling offer language
- 3–5 content themes you can actually use
- A simple, repeatable content workflow
- A clear, prioritized 30 - 60 day marketing plan
Actual assets you can use. Not just ideas.
Who this cohort is for
This cohort is for:
- Service-based business owners
- People with an existing offer and active clients
- Anyone who left the workshop thinking:
“This is great… now I need to actually implement it.”
This is not a fit if you’re still figuring out what you sell or who you serve.
What Makes This Different
Most workshops give you ideas and information.
This cohort gives you time to work, a clear focus each week, feedback so you’re not guessing, and a small group that keeps you moving.
That’s how people create real progress, not a half-finished to-do list.
- Early-Bird Ticket Price - $750 through May 29
- Standard Ticket Price - $1,000 through June 5
The format and details
- Starts: Week of June 8
- Duration: 6 weeks
- Format: Live, 75-minute virtual sessions
- Spots: Limited to 12 participants
Enrollment closes [June 5 or when spots are filled.
Weekly Breakdown
Week 1 — Clarify the Message
Refine and pressure-test your messaging so it actually lands
Week 2 — Apply to Website
Write your homepage headline and structure
Week 3 — Strengthen the Offer
Clarify what you sell and why it matters
Week 4 — Build Content Direction
Define 3–5 content themes and angles
Week 5 — AI + Content Workflow
Create a simple, repeatable system for content
Week 6 — Momentum Plan
Build your 30–60 day execution plan
Each session includes:
- Short teaching (10–15 minutes)
- Time to actually work on your business
- Small breakout groups (3 people)
- Live feedback and coaching
- Q&A
This is a live working session you won’t want to miss, but we’ll also share recordings of each session that you can use to catch up if scheduling conflicts arise.
Kristin and the Decoded team are StoryBrand and marketing strategy experts. We're ready to listen.
Your message is ready.
Now let's build something with it.
Clarity doesn't stall because of a lack of motivation. It stalls because there's no dedicated time, no one giving feedback, and no small group expecting you to show up. That's what this cohort provides, so you can turn clarity into action.
