How we serve our clients

Partnership in clearly communicating your value proposition, cutting through the competitive noise, and delivering the results you need to grow.

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SAAS

Cybersecurity & MSP

Technology Services

Enterprise Tech

Why we do this work

Your marketing shouldn't be guess work or a shot in the dark.

When you're getting disappointing results like

When you're missing revenue targets

When your marketing initiatives just aren't working

When you can't identify what's going wrong, let alone how to fix it

It's time for expert guidance in identifying and building the right marketing initiatives for your business goals.

Our Services

Here's how we transform the marketing of powerful products and services across the tech industry

Marketing roadmap and goal setting

Pinpoint the right marketing metrics to help you reach your revenue goals

Develop an actionable plan to get there

Messaging and positioning strategy

Collaborate with your team on a brand messaging guide to clarify your message

Dial in your website copy, communications, and sales enablement

Demand and lead generation

Build out lead gen funnels and create demand gen content

Drive and measure top-of-funnel growth in your target audiences

Website content and optimization

Build compelling website copy and content designed to capture leads

Create persuasive customer case studies

Brand and founder social strategy

Define founder content pillars designed to attract your brand's ICP

Develop and amplify thought leadership content for your social channels

Team development and coaching

Present clear marketing vision to high-level stakeholders

Provide targeted guidance to help team members succeed in their roles

We know what it takes to build a high-performing marketing engine that drives healthy growth. Partner with us, and we'll build it together.

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How we work

We're flexible in how we partner with you right-sizing our engagement based on your business needs.

Limited-Time GTM Strategy

Need help getting on the right track?
We can help you with that, through:

Audits

Customer interviews

Workshops

Essential content

Discovery

Ongoing Engagement

Need hands-on partnership to execute the plan? We can do that too, through:

Marketing goal-setting

Systems evaluation

Ongoing content creation

Reporting on initiatives

Sales enablement

Who we serve

We know how challenging it can be to differentiate your services and drive sales amid tough competition. And we're proud to drive powerful results for companies like yours.

"I can put my finger on a 10x return on our investment in Decoded's messaging services, and that number continues to grow month after month."

Karen Polkinghorne

Network Partners | Enterprise Professional Services

“I knew there was no one better than Decoded Strategies to guide us in finding our voice.”

David Armstrong

Partner at Aphthoria

"Working with Kristin, Annie, and the Decoded Strategies team enabled us to build an internal best practice for planning, developing, and executing compelling marketing content and strategies that delight our clients."

Tom Mahoney

VP Marketing | TD SYNNEX Public Sector

"Decoded understood our value right away. They helped us craft messaging that was clear, simple, and effective. This took a ton of stress off our shoulders and let us focus on getting our product into the hands of people who need it!”

Carla Vanderhoof

Founder | Propensity

“Decoded is amazing. They took the time to understand our products and services, our target market, and how to communicate what we do in concise, easy-to-understand ways. I refer them every chance I get. If you have the opportunity to work with them, TAKE IT!”

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